Entercard

Entercard is one of Scandinavia’s leading credit market companies, offering financing solutions to approximately 2 million customers in Sweden, Norway, and Denmark. Entercard is a jointly owned company between Swedbank and Barclays Bank, two operators with extensive experience in the financial sector. Entercard offers, among other things, credit cards and personal loans through its own brand re:member and in partnership with others.

Company

Entercard

Launch date

2011

Solution

Challenge & Need

Entercard needed a benefits program for its credit card customers that offered a large number of relevant benefits, was easy to manage, and was cost-effective.

Our solution

Since 2011, Awardit has been operating the card loyalty program re:member reward for Entercard’s own brand re:member in Sweden, Norway, and Denmark. The program provides cardholders with cashback directly on their card statement when they shop at participating partners and pay with their card. All cashback distributed to members in the program is funded through commissions from participating partners. Awardit provides the technical solution, a partner network consisting of hundreds of stores, and assists Entercard with operations, marketing, and customer service related to the program. The program is based on Awardit’s partner network and is delivered via APIs to re:member’s own digital channels as well as a white-label solution for Entercard’s card partners.

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